As the Presidential Race heats up, the Presidential Candidates get on their A game and starts engagement on social media.
Dr Tony Tan decided to engage bloggers and influencers in Signapore in a lunch meeting. Famous Bloggers like Mr Miyagi, Mr Brown, Yawning Bread, TheOnlineCitizen, MotherInc, Alvinology, Dr. Cherian George attended and of course some of them wrote about their experiences and probably increased his profile a little.
Tan Cheng Bock launches smartphone apps. "For the 71-year-old, it is a big step in leveraging on the power of social media. He confessed that he had not known what "apps" were just two months ago." I don't understand why he would do such a thing, probably just to get the attention of the press?
I feel that social media is continuous engagement and building trust, not a cheap app and just having a Facebook Page or Twitter account can do.
Tan Kin Lian to rely on social media I was not really aware that Mr Tan Kin Lian has a "Popular Blog" and I wonder if he would engage on conversations on other blogs forums and popular pages like the Online Citizen to create awareness, build trust and credibility.
These are clear signs that the Presidential candidates believe that Social Media is a great way to influence people, and they are willing to learn to engage the public using social media.
I hope their efforts will continue even when they are elected so that they can hear the voices of Singaporeans and those who supported them!
-- Robin Low